What are our business areas? This is the primary problem of participating in work and starting a business. Various business types may seem complicated, but as long as you look at the essence through the phenomenon, you can often grasp the key points of work quickly. When we discuss the proposition of "what is B-side business", we need to highly refine various business types and summarize the essential laws. Here is the next definition: the business of selling goods to the organization to make a profit, that is, the B-side business. 1. About "Commodities" Whether it is selling software, or selling services in terms of human resources and resources,
what we provide is a kind of "commodity". Commodities must have two elements: value and use value. To make commodities circulate, there is another element: exchange value. Without discussing the principles of Marxist political economy here, we simply and rudely understand "use value" as "what business scenarios can be solved", "value" as "why it can be solved", and "exchange value" as "market Pricing proposal". For example, if we sell a marketing software tool externally, this is our "commodity". What is its "use value"? Help our customers increase text message service business revenue and generate more profits, that is, "I can make more money by buying this software".
What is its "value"? This marketing software tool embodies the hard work of dozens of R&D engineers in our company. In addition, in order to allow you to use this tool well, we also provide additional after-sales services, such as offline deployment and implementation, online Q&A, product Operation training, etc. Many tangible and intangible labors are aggregated to form such a marketing software tool with great revenue-generating ability.